Brief Single Review.
Beyonce’s 1st single from her currently untitled fourth solo album is finally here (see video below to hear the song). It was produced by Switch and co-written by Terius Nash, AKA “The Dream.” The concept is fantastic, but the lyrics are overall very weak. I was surprised by how ill-written the song was; Beyonce` usually nails girl-power anthems. The production, although semi-infectious and aggressive, is just a recycling of Major Lazer’s “Pon De Floor” (also produced by Switch; see my blog post about lazy production:http://jsays.weebly.com/2/post/2011/03/divas-copying-divas.html). Although I was relieved that Beyonce` didn’t conveniently follow the techno-dance pop mold of today, “World” has the same problem musically as many techno tracks: it was repetitive and redundant. Furthermore, it feels like the song never begins; coming off like a long, 3 minute, 54 second intro. The vocal arrangement is unorganized, randomly shifts and doesn’t consistently blend well with the music. Beyonce` can do and has done better. In my opinion “World” is not a suitable lead single. Hopefully, the music video and the album’s subsequent singles will be better.
Beyonce’s 1st single from her currently untitled fourth solo album is finally here (see video below to hear the song). It was produced by Switch and co-written by Terius Nash, AKA “The Dream.” The concept is fantastic, but the lyrics are overall very weak. I was surprised by how ill-written the song was; Beyonce` usually nails girl-power anthems. The production, although semi-infectious and aggressive, is just a recycling of Major Lazer’s “Pon De Floor” (also produced by Switch; see my blog post about lazy production:http://jsays.weebly.com/2/post/2011/03/divas-copying-divas.html). Although I was relieved that Beyonce` didn’t conveniently follow the techno-dance pop mold of today, “World” has the same problem musically as many techno tracks: it was repetitive and redundant. Furthermore, it feels like the song never begins; coming off like a long, 3 minute, 54 second intro. The vocal arrangement is unorganized, randomly shifts and doesn’t consistently blend well with the music. Beyonce` can do and has done better. In my opinion “World” is not a suitable lead single. Hopefully, the music video and the album’s subsequent singles will be better.
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