Album Review.
Likes: Love & War, Been Lying, Hello, Hi, Goodbye
Overall: Failed to meet expectations. Run of the mill pop album. Forgettable and underwhelming.
Ever since the Kosovo-born Rita Ora was signed to Jay-Z’s Roc Nation recording label in 2009, buzz and curiosity has risen about what the beauty would bring to the table. YouTube videos of pre-contract live performances revealed she at least had a voice, but her 1st single, “How We Do (Party),” received mix reviews and garnered negative comparisons to Katy Perry and another Jay-Z-affiliated artist, Rihanna (who’s managed by Roc Nation). The comparisons will surely continue as her guitar-heavy, techno-pop debut album, “Ora,” sounds like a compilation of Perry, Rihanna & Nicki Minaj reject tracks. Each song is more underwhelming than the last, with largely pointless lyrics and repetitive musical patterns in the production. The most disappointing part is that not a single track showcases Ora’s vocals; those who aren’t familiar with her background may end up disregarding her as just another minimally talented pop-singer. Below is an album sampler of the standard edition, which omits 7 tracks.
Likes: Love & War, Been Lying, Hello, Hi, Goodbye
Overall: Failed to meet expectations. Run of the mill pop album. Forgettable and underwhelming.
Ever since the Kosovo-born Rita Ora was signed to Jay-Z’s Roc Nation recording label in 2009, buzz and curiosity has risen about what the beauty would bring to the table. YouTube videos of pre-contract live performances revealed she at least had a voice, but her 1st single, “How We Do (Party),” received mix reviews and garnered negative comparisons to Katy Perry and another Jay-Z-affiliated artist, Rihanna (who’s managed by Roc Nation). The comparisons will surely continue as her guitar-heavy, techno-pop debut album, “Ora,” sounds like a compilation of Perry, Rihanna & Nicki Minaj reject tracks. Each song is more underwhelming than the last, with largely pointless lyrics and repetitive musical patterns in the production. The most disappointing part is that not a single track showcases Ora’s vocals; those who aren’t familiar with her background may end up disregarding her as just another minimally talented pop-singer. Below is an album sampler of the standard edition, which omits 7 tracks.
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